Survey Research
Surveys -- of the general public,
organizations, employees or specific user groups -- can be an important
tool for the development of policies, programs and products. Accurate surveys
can provide a better understanding of the level of satisfaction with its services.
Well-designed surveys can also improve understanding of trade-offs attached to
alternative policies.
SPR has the ability to undertake large-scale national, regional,
provincial and local surveys in both official languages. This
capability has been demonstrated in many large-scale surveys for federal, provincial and other agencies over the past 25 years:
- Surveys of Clients and General Populations
on
topics such as information needs and utilization, quality of life,
environmental concerns, recreational activities, transportation needs,
housing, social services, and other areas of citizen and
consumer concern.
- Studies Applying the Common Measurement Tool:
SPR surveys that have applied this tool include surveys on
client satisfaction (for Environment Canada), and surveys on homebuyer education tools (for Canada Mortgage and Housing Corporation).
- Surveys of Government
have been conducted with federal agencies
and their staff, in housing, health, childcare, and social
development; provincial agencies and their staff; and staff of
municipal agencies, such as transit systems, public utilities, and local
housing authorities.
- Surveys of Business and Industry
have included major industry sectors,
including banking, telecommunications, railways, airlines, biotechnology,
pharmaceuticals, transportation, manufacturing, mining, petrochemicals,
agriculture, retail, publishing, hotels, restaurants and tourism. Surveys have addressed both businesses and employees.
- Surveys of Professionals and Associations
have
been conducted with lawyers, human resource managers, environment managers,
teachers, social workers, nurses, physicians, financial planners, and librarians.